Endless is launching another program to increase PC access equity in the USA
By Rob McQueen
In 2021 there are still millions of students in the United States living without a proper PC at home, unable to excel in the way that their fellow students with PCs can. In addition, more than half of Americans (56%) say they are living “paycheck to paycheck”. The inability of these families to purchase or finance a computer in this climate is one of the biggest –if not THE biggest– barriers to digital access. So, at Endless we are designing a path for families to purchase their own affordable and powerful laptop – on their terms.
We are exploring a new type of program in the USA that will allow families needing a PC at home to enter into a flexible payment and financing plan towards ownership – if they can afford approximately $1 a day. We feel that this program could significantly help to further bridge the Digital Divide, and close what we call the “affordability gap”.